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Stories_
We believe in the power of sport to inspire and unite. We’re constantly fascinated by different worlds, new ways of thinking and against-all-odds achievement. Here’s a collection of stories from things we’ve seen, places we’ve been and projects we’ve worked on.

Issue 06 – Did Marquee Moments Deliver?
Several sports had marquee moments over the weekend, and it was the IPL final that ticked all the...

Issue 05 – French Open Seeding Could Leave Fans Wanting More
Daniil Medvedev’s win at the Rome Masters means Novak Djokovic will be seeded 3rd at this year’s...

Issue 04 – The EFL Investor Opportunity
In a big week for the EFL, there’s arguably never been a better time to consider investing in one of its teams...

Issue 03 – EFL Fundamentals Deliver Return
In recent days, many commentators have been asking how the EFL was able to secure the 7th biggest...

Issue 02 – Justifying MLS Valuations
In Sportico’s recent list of most valuable football clubs, MLS revenue multiples exceeded all other leagues...

Issue 01 – A Dramatic and Expensive Fairytale
Two reflections on Ryan Reynolds and Rob McElhenney’s Wrexham winning promotion...





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