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Stories_
We believe in the power of sport to inspire and unite. We’re constantly fascinated by different worlds, new ways of thinking and against-all-odds achievement. Here’s a collection of stories from things we’ve seen, places we’ve been and projects we’ve worked on.

Issue 36 – Sporting inefficiency underpins Manchester United valuation
Sir Jim Ratcliffe’s acquisition of 25% of Manchester United values...

Issue 35 – The NBA & MLS – competition innovation unlocking value
Only two sports leagues exist where their average club’s Enterprise...

Issue 34 – More is more?
Amid speculation around the future of sports media rights...

Issue 33 – Tension and Opportunity Atop Women’s Football
Last week the Women’s Super League and Women’s Championship...

Issue 32 – F1 must strive to revive its sporting product
Formula One’s 2023 season concluded in Abu Dhabi on Sunday...

Issue 31 – India fall just shy of greatness
A win in Sunday’s Cricket World Cup Final would have put India’s 2023 team...

Issue 30 – Challenges facing the UEFA Women’s Champions League
The UEFA Women's Champions League group stage restarts this week.

Issue 29 – Predicting the 2024 Kopa Trophy
We at Twenty First Group noted that the voting for last week’s Kopa Trophy.

Issue 28 – Will international rugby’s new competition deliver?
World Rugby recently announced significant calendar reforms...

Issue 27 – Winter is coming
“Winter is coming on media rights for the next 3 to 4 years”...

Issue 26 – UEFA’S cost controls encourage smart player trading
A key component of UEFA’s new cost control measures...

Issue 25 – Rugby World Cup group stage needs to rethink
The Rugby World Cup group stage is finally at an end.