Published September 22nd, 2022

Eniola Aluko joins Twenty First Group as a Strategic Advisor

Twenty First Group is delighted to announce that widely-renowned and respected industry figure Eni Aluko has joined the business as a Strategic Advisor. Eni brings a wealth of experience to TFG’s fast growing team, both in her current capacity as Sporting Director of Angel City Football Club in LA, but having also previously been Sporting Director for Aston Villa F.C. Performing both roles alongside her active broadcast work for BT Sport, ITV and Amazon Prime, after enjoying a successful playing career at both club and international level. Her multifaceted experience across women’s sport and the sports industry as whole will make Eni a real asset to the TFG team as we continue and look to accelerate our growth. Blake Wooster Co-Founder and CEO of Twenty First Group said: “Attracting someone of Eni’s pedigree to the business, is a real indication of the progress we are making as we strive to use predictive, real-time insights to drive sporting success and unlock commercial value for clients. I’m really looking forward to the contribution that Eni will make in helping to take TFG to the next level.”


On joining TFG Eni said: “I am excited to join Twenty First Group’s Advisory Board. It’s a business at the cutting edge of sport, using ground breaking intelligence to drive sporting success and unlock commercial value for its stellar list of clients. As a football executive, football analyst and pundit, partnering with TFG will provide greater intelligence and insight as the global game continues to advance. It’s a business on the up with its best years ahead and I look forward to being part of the team.”

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