Twenty First Group Partners with Saudi Pro League to create innovative 2024-25 Season Schedule
Twenty First Group (TFG) is proud to announce its partnership with the Saudi Pro League (SPL) to create the innovative 2024-25 Roshn Saudi League (RSL) season schedule, set to kick off on August 22, 2024.
In collaboration with the SPL Competitions Department, TFG utilised its advanced scheduling tool, the ‘TFG Scheduler_’, to design a 34-week, 306-match schedule that meets specific SPL requirements. A highlight of the new schedule is the introduction of “Magic Rounds,” a special weekend featuring key derbies in Riyadh, Jeddah, and the Eastern Province, including matches like Al Ahli vs. Al Ittihad, Al Hilal vs. Al Nassr, and Al Ettifaq vs. Al Qadsiah. This partnership follows TFG’s recent long-term agreement with the Northern Ireland Football League (NIFL) to optimise its fixtures for the next three seasons.
Ben Marlow, Chief Strategy Officer at TFG, stated:
“I’m delighted that the Saudi Pro League chose TFG to craft its fixtures for the upcoming season. The SPL is one of the world’s fastest-growing, high-profile leagues and, like many competition organisers globally, they recognize the value of the ‘TFG Scheduler_’ in creating schedules that address complex constraints while optimising for commercial growth. The ‘Magic Rounds’ are designed to drive heightened levels of quality, jeopardy, and fan connection in a single weekend, thereby maximising commercial opportunities. We look forward to supporting the continued growth of this dynamic league.”
About the TFG Scheduler_
The TFG Scheduler_ is designed to work across multiple sports and competition formats, providing bespoke, predictive scheduling solutions tailored to rightsholders’ unique requirements and constraints, including mid-season adaptations. Key benefits of the TFG Scheduler_ include:
- Multi-Sport Applicability: Deployable across all major sports.
- Commercial Value: Optimises the timing of key games and talent to maximise excitement, viewership, and attendance.
- Bespoke Solutions: Customises schedules to fit the unique characteristics and constraints of various sporting formats.
- Predictive Technology: Anticipates and builds schedules around pivotal games, minimising dead-rubbers and maximising competitive stakes.
- Flexibility: Adapts to enforced changes, such as weather cancellations or match abandonments, during mid-season or mid-tournament.
- Efficiency: Delivers scheduling solutions in a timely and cost-effective manner.