Playbook Football

Powering a unique football simulation game

Challenge

Playbook Fusion, a boutique B2B games studio, are developing a unique betting football simulation game which involves players using skill and strategy to build their own team of real-life player cards.

This required support across two channels – comprehensive and live player ratings and fully functioning probability creation driven by inputs from the gameplay, from which numerous outcomes and betting markets can be created.

“I’m delighted to announce this partnership with TFG which will take our product offering to the next level and enhance its credibility and integrity. The data scientists at TFG has provided some unique insights into how we can utilise sports data within our games. Our ambition at Playbook Fusion has always been to create a more immersive, gamified skill-based betting experience for players, and the incorporation of TFG’s extensive data set into our games will help us to achieve that goal.”

Solution

We have provided support across both channels.

On the player ratings, we leveraged our Player Rating Model, adapting it for the needs of PBF as well as building an API to deliver player ratings which are regularly updated and provide the basis behind the ‘in-form’ cards launched in the game each week.

We have also provided a comprehensive set of probabilities and odds, across a hugely diverse range of markets, based on the player and subsequent team ratings which players have.

Impact

The game is due to launch in May 2025 with an initial beta version receiving plaudits from trial users including a successful stand hosted at ICE 2025 in Barcelona.

In the media

In the media