Published February 11th, 2021


We are excited to announce the launch of our new R&D strategy, designed to ensure we continue to move the needle and deliver groundbreaking intelligence in sport. The new strategy looks to bring together our industry-leading data science and engineering teams on a number of exciting new projects.

Our Chief Data Scientist, Sophie Tomlinson, said: “We look forward to collaborating with our clients and external partners on these projects, working with some of the best minds in the industry as we strive to push forward innovation in sport.”

Group CEO Blake Wooster added: “As we grow as a business, it’s important not to forget the things that have made us successful – and one of those things is our commitment to R&D and innovation. There’s a graveyard of businesses who’ve not been able to strike the right balance between serving their existing customers and staying relevant, and so this initiative will ensure that we don’t fall into the same trap.”.