Published April 30th, 2019


We are excited to announce that AJ Swoboda has joined Twenty First Group as our Managing Director of the Americas, bringing years of experience from founding a football data science consulting company, SW Analytics, as well as his time as a management consultant at Applied Predictive Technologies.

As part of the Group’s leadership team, AJ’s responsibilities will impact the global business while simultaneously leading Twenty First Group in the Americas and an office in the forward-thinking San Francisco market. “It was a stroke of good fortune meeting AJ in London when I did,” CEO Blake Wooster shared. “AJ’s unique blend of sporting expertise, entrepreneurialism, and consultative background is a perfect fit for what we need to take Twenty First Group to the next level.”

“Philosophically it has been a great match from day 1,” AJ added. “And Twenty First Group have been building something truly incredible. Over the last decade, we’ve seen a significant rate of adoption of data in the sports industry. TFG’s unique capability set and approach towards helping the sports ecosystem mature is creating real value. I’m thrilled to join a wonderful team and strengthen our push to improve sport.”